The vision you carry isn’t random. It exists because it’s meant to live!
You always felt that deep inside, you are meant to do something significant in the world, to make a difference.
You are creative.
You are intuitive.
You have the mission.
But somehow you’re stuck.
Your nervous system is running your business more than strategy ever will.
Because if your body doesn’t feel safe with expansion, you will sabotage every attempt at growth.
That’s why you keep:
starting and stopping
hiding when it matters
posting once then disappearing
polishing your brand instead of sharing your message
watching others do what you KNOW you’re meant to do
What you lack is not clarity,
it’s embodied commitment.
It’s the courage to show up BEFORE you feel ready.
It’s the capacity to hold visibility without collapsing.
It’s the identity of the woman who actually builds the thing — not just daydreams about it.
You don’t lack strategy. You lack the nervous system and identity of the woman who can hold what she’s here to build.
Your next level of income requires you to become that woman.
The woman who can hold the responsibility of success without collapsing:
Launching without spiralling
Talking money without shrinking
Sharing your truth with confidence
Leading without self-abandoning
Working intentionally, instead of perfecting
Becoming the strategy of your business
Are you ready to rewire yourself for success?
This is where your business shifts
from survival mode…
to soul-led, sustainable expansion.
Meet Dorien Jooken
Self-leadership mentor + business coach to your most unapologetic self.
After growing her own business and creating more freedom for herself, Dorien realised first hand that true success isn’t solely about strategy…it’s about feeling safe enough to receive the results of the plans you’ve already built. That’s why she created Becoming Unapologetic: a step-by-step system to help entrepreneurs rewire their subconscious, expand their capacity, and finally create growth that lasts.
What you get inside Becoming Unapologetic
The 4-phase Curriculum
Each phase includes video lessons, workbooks, practical activities + activations to help you embody the work step by step.
Weekly Live Coaching Calls
Join Dorien on a live call each week to get your questions answered and dive deeper into specific topics.
Supportive Community
Connect with other heart-led entrepreneurs on the same journey, share wins, and receive encouragement
Bonus Trainings & Workshops
Access a library of extra teachings so you can go deeper whenever you need it.
4 months Access
Revisit the curriculum, call replays, and community as often as you want - until after the end of the journey.
Let's break down the potent 4-phase system to your Expansion
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Expansion is not about more doing. It’s about becoming.
If you don’t believe you will make it, you will fail before you start.
This week work on embodying the version of you that can build and hold what you are meant to.
So your beliefs, emotions and focus with what you are calling in.
After this module, you:
Drop self-doubt and step into your authority.
A self-concept that matches your goals: reframing negative thoughts
Reprogram your mind for success instead of survival: re-shape your beliefs
Release the past, so you can call in your desires.
Define your own
Shoulds
I am
Standards
A business that feels like leadership — not chaos
Regulated expansion instead of burnout cycles
Phase 1: Embodying Your Wealthiest Self
Tapping into the energetics of manifestation
So your beliefs, emotions, and focus align with what you’re calling in.
Reframing negative thoughts
Author a new self-concept.
Using your nervous system
As a guide for body-based manifestation.
How to train your mind
Spot opportunities and abundance everywhere.
Dreaming bigger,
Anchoring into your vision, and activating it through guided meditations.
You’ll walk away feeling aligned, expanded, and equipped with tools to hold the energy of wealth with ease.
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The first step is to be absolutely clear about what world you want to create, your offer, who you are speaking to and why you are the expert people want to work with.
A clear, aligned offer that sells
Clearer voice and stronger positioning in your business
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Now you embody the most wealthy version of you, we pour it into a strategy. The right communication at the right times so you can create the impact you envision.
Launching With Confidence: Learning how to sell your work without feeling pushy or fake.
A simple launch structure you can repeat
Building Consistent Income: Creating sustainable revenue instead of random sales.
A consistent content rhythm that doesn’t drain you
Consistent, aligned action (without overthinking paralysis)
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Big goals also mean big fears and doubts that might sabotage your wealth and success. This week we align and prepare our nervous systems to the greatness that we are calling in.
Phase 2: Expanding Your Belief Bank
The Belief Ecosystem
Identify and rewire the thought patterns shaping your reality.
Nervous System 2.0
Create the internal stability that lets you stay grounded while receiving more.
Manifestation Methods
Scripting, future self videos, affirmation alarms, vision practices rooted in your values.
Rewiring Your Inner Narrative
Shift from negative self-talk to a foundation of self-trust + compassion.
Trust & Emotional Energetics
Strengthen self-trust, feel safe expressing emotions, & use them as a magnet for wealth.
Subliminal Reprogramming Track
Using the power of questions to hack your mind and fill in any gaps of disbelief to bring you into alignment
You’ll walk away with tools to strengthen your worthiness & reprogram limiting beliefs, trust yourself fully, and align your thoughts + emotions with the reality you’re building.
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How do you present yourself? Are you confident about your offer? Do you feel relaxed and grounded? How you present yourself says everything to your dream clients.
Authentic Visibility: Showing up online in a way that feels true to you.
The confidence to communicate your value unapologetically
Increased visibility without self-abandonment
Phase 3: Opening Your Channel to Receive
Money as Medicine
Redefine money as sacred energy and build a personal relationship with it.
Abundance & Prosperity Play
Tap into the infinite overflow available in nature + life to dissolve scarcity thinking.
Going All In
Anchor into energetic commitment + non-negotiables that expand capacity for success.
Your 2.0 Identity
Release outdated self-concepts and step into A version of you aligned with prosperity.
Heart Space Magnetics
Use the strongest magnetic field in your body (the heart) to amplify gratitude, love, & ease.
Where Are You Blocking?
Identify where you’ve been resisting receiving, and practice opening your channel to money, opportunities, and support.
You’ll feel what it’s like to become fully available for more and release scarcity patterns - in turn attracting money, clients, and aligned opportunities with ease and confidence.
Phase 4: Activating Magnetic Money Flow
Judgment & Authenticity
Release self-judgment and show up as your most authentic self.
Magnetism
Embrace your uniqueness and self-expression to amplify your natural pull.
Approach goals
With ease, joy, and trust instead of tension or control.
Messy Manifestations & Rushing
Let go of timelines and perfectionism so your desires can land.
Circle of Trust
Strengthen decision-making through self-trust and aligned support.
Self-Sourced Safety
Cultivate daily practices that create inner safety and resilience as you expand.
You’ll integrate everything you’ve learned and step into lasting magnetism rooted in self-trust - so you can feel safe to hold the wealth you’ve been calling in.
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A week to integrate everything, ask all your questions and write down the next steps for your business.
*This pilot round is intentionally offered at a Founder’s Rate to honour the women who step in first, co-create the energy of this space, and receive a more intimate level of support before the price increases in future rounds.
This is for you if…
You are a woman coach, consultant or service provider
Women with an existing concept or offer
You want to make an impact with your business
You earn 0–2k months or income feels inconsistent
You want to grow business success that lasts, and feels safe in your body
You want a business that reflects your truth and lifestyle
This is not for you if…
You're looking for a get rich quick scheme
You are looking for help starting your business
You don't want to put in the work
Women who aren't ready to invest in themselves
You are not ready to take responsibility or willing to be seen
MEET YOUR COACH DORIEN
Business, Nervous System & Energetics Expert
With years of experience in mindset, manifestation, and nervous system energetics, Dorien has supported countless clients in rewiring old patterns and stepping into new realities. She blends her background as digital marketer expert with holistic, energetic tools - bringing both grounded knowledge and magnetic energy to every session.
01. Invest In Becoming Unapologetic
Say YES to your next level. You are about to take an important step in your journey (a happy dance is in order)!
How it works
02. Learn in a way that fits your life
Our suggestion for best results is to make this a part of your day! Set aside 30–60 minutes - you can even pop on the private podcast while you’re driving, walking, or at the gym.
03. Join the community + live calls
Connect with other entrepreneurs, bring your questions to the monthly coaching calls, and feel supported every step of the way. Our community is ever growing and our calls are JUICY and value packed!
What makes this container different?
We don’t build businesses. We build women who build businesses. No more market manipulation. No more hustle. No more “10-step formulas.”
We build from:
✔ Responsibility, not excuses
✔ Identity, not imitation
✔ Embodiment, not overthinking
✔ Intuition, not fear
✔ Service, not scarcity
This is the space where Soul-Led CEO’s rise into Unapologetic Leadership.
Where women leaders stop waiting for permission, start moving with certainty and reclaim their power.
To create businesses that support — not drain — their feminine rhythms.
FAQ
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Your business will only grow to the level that you allow yourself to be fully seen.
And in this Container you receive all the tools & practices to Become Unapologetic about your mission & success.
Because when you become unapologetic in who you are… Your business finally starts to move.
“I’ve invested a lot in my growth as an entrepreneur and studied many different strategies. What I felt that was lacking in most of the trainings, including two business masterminds, was the inner work that is needed to overcome your self-sabotaging patterns, your programming, fears and doubts that keep you playing small. In this mastermind I provide a container where we focus on grounded, impactful action and inner safety as we build towards the life of our dreams.”
Join Becoming Unapologetic
The 6-week leadership initiation for visionary women who are done treating their mission like a hobby and are ready to regulate their nervous system, expand their identity, and build a profitable business that finally lasts.
After 6 weeks you’ll have:
🜂 Clearer voice and stronger positioning in your business
🜂 Increased visibility without self-abandonment
🜂 Regulated expansion instead of burnout cycles
🜂 Consistent, aligned action (without overthinking paralysis)
🜂 A deeper sense of authority in your mission and leadership
You are ready to…
Be brutally honest about your patterns
Regulate your nervous system so you can hold more
Show up even when it scares you
Stop consuming and start creating
Be seen — fully
Lead with soul, not insecurity
Charge your worth unapologetically
Build a business that matches who you ACTUALLY are
This is not about looking like a business owner.
It’s about becoming one.
Join Becoming Unapologetic
Pilot Program: May 2026
The 6-week leadership initiation for visionary women who are done treating their mission like a hobby and are ready to regulate their nervous system, expand their identity, and build a profitable conscious business they can actually hold.
Over 6 weeks, you will experience:
🜂 Clearer voice and stronger positioning in your business
🜂 Increased visibility without self-abandonment
🜂 Regulated expansion instead of burnout cycles
🜂 Consistent, aligned action (without overthinking paralysis)
🜂 A deeper sense of authority in your mission and leadership
Not because you forced yourself.
But because you became the version of yourself who can hold more.
This is where your business shifts
from survival mode…
to soul-led, sustainable expansion.
The Becoming Unapologetic Method™
A 4-Phase Expansion Framework:
Phase 1: REGULATE
We stabilize your nervous system so visibility, money and responsibility stop triggering survival responses.
Phase 2: RECLAIM
You reclaim your voice, authority, pricing, and power.
Phase 3: RISE
You expand into legacy leadership and build structure that supports consistent income.
Phase 4: RECEIVE
You build capacity to hold success, clients, money and visibility without collapsing.
This is not mindset fluff.
This is embodied leadership.
You are ready for radical change, and to start doing things differently:
You know you are meant for more, but you are done treating your business like a hobby while your vision asks to become a legacy.
You are exhausted from overthinking, perfectionism, and imposter syndrome keeping you stuck in preparation instead of powerful action.
You refuse to build success through burnout, force, and constant pushing — you want to create from flow, intuition, and aligned leadership.
You are ready to stop hiding, own your voice, and attract dream clients through authenticity instead of performance.
You are no longer available for playing small; you are here to rise, lead your mission seriously, and build a business that reflects your truth, impact, and unapologetic power.
This is NOT for you if:
You are looking for quick hacks or surface-level strategy
You are not ready to be visible or take aligned action
You want someone to “fix” you instead of leading yourself
You are not here to build a louder business.
You are here to build a truer one — led by identity, embodiment, and unapologetic leadership.
Imagine running your business like this…
You wake up and know exactly what you’re creating. You trust your ideas. You show up online without overthinking every word. You launch your offers with confidence instead of anxiety.
And slowly but powerfully: Your business becomes financially sustainable. Your work becomes deeply fulfilling. And your life finally reflects the freedom you started this journey for.
That’s what Becoming Unapologetic is here to help you create.
You don’t have to keep hustling harder. You don’t have to do it alone. The 4-phase system, supportive community, and live coaching are waiting for you inside!
Disclaimer: Currency Academy is an educational program. The information provided is for personal and professional development purposes only. We do not guarantee results, income, or business outcomes. Your success depends on your own effort, commitment, and individual circumstances. Nothing on this page or in this program should be construed as financial, legal, medical, or psychological advice. Please consult with a qualified professional regarding your unique situation before making financial or business decisions.